Market Share by Top Websites

2 In terms of market share, Experian Marketing Services is clearly lagging behind, losing to Genius in all segments.

Websites Categories

1 Genius has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Computer & Electronics, Marketing & Advertising and 49 other categories.

2 Experian Marketing Services is leading in Autos & Vehicles, Arts & Entertainment, Car Buying, TV & Video and 16 other categories.

Geography

1 Genius is leading in most countries, including United States, United Kingdom, India, Australia and 23 other countries.

2 Experian Marketing Services is leading in Germany, Canada, Italy, Colombia and 6 other countries.