Experian Marketing Services is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Genius has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Computer & Electronics, Marketing & Advertising and 51 other categories.
Experian Marketing Services is leading in Autos & Vehicles, Arts & Entertainment, Car Buying, Sports and 14 other categories.
Genius is leading in most countries, including United States, United Kingdom, India, Brazil and 24 other countries.
Experian Marketing Services is leading in Italy, Japan, Romania, Turkey and 5 other countries.