Market Share by Top Websites

1 Intent Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Experian Marketing Services is clearly lagging behind, losing to Intent Media in all segments.

Websites Categories

1 Experian Marketing Services has better usage coverage in more websites categories. Including Autos & Vehicles, Arts & Entertainment, Business & Industry, Car Buying and 25 other categories.

2 Intent Media is leading in Travel, Tourism, Accommodation & Hotels, Airlines & Airports and 8 other categories.

Geography

1 Intent Media is leading in most countries, including United States, United Kingdom, France, Germany and 33 other countries.

2 Experian Marketing Services is leading in Japan, Colombia, Paraguay and Slovakia.