Experian Marketing Services is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Experian Marketing Services has better usage coverage in more websites categories. Including Autos & Vehicles, Arts & Entertainment, Car Buying, TV & Video and 22 other categories.
iProspect is leading in Business & Industry, Travel, Tourism, People & Society and 13 other categories.
Experian Marketing Services is leading in most countries, including United States, Italy, United Kingdom, Brazil and 17 other countries.
iProspect is leading in Switzerland, Philippines, Netherlands, India and one other country.