Experian Marketing Services is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
iProspect has better usage coverage in more websites categories. Including Business & Industry, Travel, Internet & Telecom, People & Society and 30 other categories.
Experian Marketing Services is leading in Autos & Vehicles, Arts & Entertainment, Car Buying, Finance and 19 other categories.
Experian Marketing Services is leading in most countries, including United States, United Kingdom, Japan, Italy and 13 other countries.
iProspect is leading in Ukraine, Turkey, Sweden, Pakistan and 2 other countries.