Market Share by Top Websites

1 Nextag ROI Optimizer is leading in Top 100K Sites.

2 In terms of market share, Experian Marketing Services is clearly lagging behind, losing to Nextag ROI Optimizer in all segments.

Websites Categories

1 Experian Marketing Services has better usage coverage in more websites categories. Including Autos & Vehicles, Arts & Entertainment, Car Buying, Business & Industry and 25 other categories.

2 Nextag ROI Optimizer is leading in Shopping, Marketing & Advertising, Clothing, Home & Garden and 7 other categories.

Geography

1 Experian Marketing Services is leading in most countries, including United States, United Kingdom, Japan, Brazil and 16 other countries.

2 Nextag ROI Optimizer is leading in Germany and Indonesia.