Market Share by Top Websites

1 Optify is leading in Top 100K Sites and The Entire Web.

2 Experian Marketing Services is leading in Top 1M Sites.

Websites Categories

1 Optify has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Marketing & Advertising, Arts & Entertainment and 111 other categories.

2 Experian Marketing Services is leading in Car Buying, Banking and Sports News.

Geography

1 Optify is leading in most countries, including United States, United Kingdom, Australia, Canada and 56 other countries.

2 Experian Marketing Services is leading in China, Portugal, Paraguay, British Indian Ocean Territory and 5 other countries.