Market Share by Top Websites

1 Optify is leading in Top 1M Sites and The Entire Web.

2 Experian Marketing Services is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Optify has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Marketing & Advertising, Arts & Entertainment and 108 other categories.

2 Experian Marketing Services is leading in Autos & Vehicles, Car Buying, Soccer, TV & Video and 2 other categories.

Geography

1 Optify is leading in most countries, including United States, United Kingdom, Canada, India and 49 other countries.

2 Experian Marketing Services is leading in Italy, Turkey, Panama, Paraguay and 2 other countries.