Market Share by Top Websites

1 Optimax Media Delivery is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Experian Marketing Services is clearly lagging behind, losing to Optimax Media Delivery in all segments.

Websites Categories

1 Optimax Media Delivery has better usage coverage in more websites categories. Including People & Society, News & Media, Computer & Electronics, Arts & Entertainment and 34 other categories.

2 Experian Marketing Services is leading in Autos & Vehicles, Car Buying, Sports, Shopping and 19 other categories.

Geography

1 Experian Marketing Services is leading in most countries, including United States, Germany, Brazil, United Kingdom and 14 other countries.

2 Optimax Media Delivery is leading in France, Japan, Turkey, Chile and 11 other countries.