Market Share by Top Websites

2 In terms of market share, Experian Marketing Services is clearly lagging behind, losing to PredictiveIntent in all segments.

Websites Categories

1 Experian Marketing Services has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Arts & Entertainment, Car Buying and 26 other categories.

2 PredictiveIntent is leading in Jobs & Employment, Career & Education and Energy.


1 Experian Marketing Services is leading in most countries, including United States, Brazil, Germany, New Zealand and 15 other countries.

2 PredictiveIntent is leading in Great Britain, Spain, Portugal, Italy and 14 other countries.