Market Share by Top Websites

1 PredictiveIntent is leading in Top 1M Sites.

2 In terms of market share, Experian Marketing Services is clearly lagging behind, losing to PredictiveIntent in all segments.

Websites Categories

1 Experian Marketing Services has better usage coverage in more websites categories. Including Autos & Vehicles, Arts & Entertainment, Car Buying, Business & Industry and 32 other categories.

2 PredictiveIntent is leading in Jobs & Employment, Career & Education and Marketing & Advertising.

Geography

1 Experian Marketing Services is leading in most countries, including United States, Germany, Brazil, Canada and 12 other countries.

2 PredictiveIntent is leading in France, Portugal, Spain, Denmark and 3 other countries.