Market Share by Top Websites

1 SearchForce is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Experian Marketing Services is clearly lagging behind, losing to SearchForce in all segments.

Websites Categories

1 SearchForce has better usage coverage in more websites categories. Including Business & Industry, Shopping, Finance, Arts & Entertainment and 47 other categories.

2 Experian Marketing Services is leading in Autos & Vehicles, Car Buying, People & Society, Soccer and 9 other categories.

Geography

1 SearchForce is leading in most countries, including United States, Mexico, Germany, United Kingdom and 18 other countries.

2 Experian Marketing Services is leading in Italy, France, Romania, Turkey and 8 other countries.