Experian Marketing Services is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Experian Marketing Services has better usage coverage in more websites categories. Including Autos & Vehicles, Arts & Entertainment, Business & Industry, Car Buying and 22 other categories.
SUP media is leading in Shopping, Internet & Telecom, Religion & Spirituality, News & Media and 10 other categories.
Experian Marketing Services is leading in most countries, including United States, United Kingdom, Brazil, Canada and 14 other countries.
SUP media is leading in Russia, Ukraine and Belarus.