Market Share by Top Websites

1 TrackingSoft is leading in Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Experian Marketing Services is still behind TrackingSoft in all market share segments.

Websites Categories

1 TrackingSoft has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Games and 73 other categories.

2 Experian Marketing Services is leading in Autos & Vehicles, Car Buying, Soccer, Tourism and 7 other categories.

Geography

1 TrackingSoft is leading in most countries, including United States, Italy, United Kingdom, Canada and 37 other countries.

2 Experian Marketing Services is leading in Ukraine, Honduras, Mexico, New Zealand and 4 other countries.