Market Share by Top Websites

1 TruEffect is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, expo-MAX is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 expo-MAX has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Travel and 49 other categories.

2 TruEffect is leading in News & Media, TV & Video, Games, Transportation & Logistics and 14 other categories.


1 expo-MAX is leading in most countries, including Canada, United Kingdom, India, Brazil and 35 other countries.

2 TruEffect is leading in United States, Japan, Slovenia, Saudi Arabia and 3 other countries.