Market Share by Top Websites

1 Eyeota is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Mediaplex is clearly lagging behind, losing to Eyeota in all segments.

Websites Categories

1 Eyeota has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 174 other categories.

2 Mediaplex is leading in Online, Sports, Home & Garden, Computer Security and 44 other categories.

Geography

1 Eyeota is leading in most countries, including Indonesia, Brazil, United States, Turkey and 159 other countries.

2 Mediaplex is leading in Australia, Jamaica, Belize, Trinidad and Tobago and 9 other countries.