Market Share by Top Websites

1 Eyeota is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Eyeota in all segments.

Websites Categories

1 Eyeota has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Adult and 200 other categories.

2 Microsoft adCenter Conversion is leading in Insurance, Credit, Loans & Mortgages and Business Training.


1 Eyeota is leading in most countries, including Indonesia, United States, Brazil, Turkey and 164 other countries.

2 Microsoft adCenter Conversion hasn't got a lead over Eyeota in any country.