Market Share by Top Websites

1 Nielsen Display Ads is leading in The Entire Web.

2 Eyeota is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Eyeota has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 192 other categories.

2 Nielsen Display Ads is leading in Autos & Vehicles, Makes & Models, Car Buying, Motorcycles and 28 other categories.

Geography

1 Eyeota is leading in most countries, including Indonesia, Brazil, Turkey, India and 130 other countries.

2 Nielsen Display Ads is leading in France, United States, Canada, Belgium and 50 other countries.