Market Share by Top Websites

1 Eyeota is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Nielsen Display Ads is leading in Top 10K Sites.

Websites Categories

1 Eyeota has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 210 other categories.

2 Nielsen Display Ads is leading in Makes & Models, Insurance, Weapons, Baseball and 16 other categories.

Geography

1 Eyeota is leading in most countries, including Indonesia, Brazil, Turkey, Viet Nam and 140 other countries.

2 Nielsen Display Ads is leading in France, United States, Canada, Belgium and 44 other countries.