Market Share by Top Websites

1 Eyeota is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Nielsen Display Ads is still behind Eyeota in all market share segments.

Websites Categories

1 Eyeota has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 222 other categories.

2 Nielsen Display Ads is leading in Makes & Models, Weapons, Automotive News, Fishing and 4 other categories.

Geography

1 Eyeota is leading in most countries, including Brazil, Indonesia, Spain, India and 180 other countries.

2 Nielsen Display Ads is leading in France, Tunisia, Côte D'ivoire, Réunion and 24 other countries.