Market Share by Top Websites

1 EyeWonder is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to EyeWonder in all segments.

Websites Categories

1 EyeWonder has better usage coverage in more websites categories. Including People & Society, Business & Industry, Computer & Electronics, Arts & Entertainment and 53 other categories.

2 Open AdExchange is leading in Real Estate, Travel, Sports, Newspapers and 6 other categories.

Geography

1 EyeWonder is leading in most countries, including United States, Germany, Canada, India and 28 other countries.

2 Open AdExchange is leading in Denmark and Australia.