Market Share by Top Websites

1 GroupM Server is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Facilitate Digital is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 Facilitate Digital has better usage coverage in more websites categories. Including People & Society, Business & Industry, Internet & Telecom, Computer & Electronics and 90 other categories.

2 GroupM Server is leading in Arts & Entertainment, Autos & Vehicles, Music & Audio, Food & Drink and 25 other categories.

Geography

1 Facilitate Digital is leading in most countries, including New Zealand, Australia, Austria, United States and 36 other countries.

2 GroupM Server is leading in Poland, Germany, Denmark, Italy and 12 other countries.