Market Share by Top Websites

2 In terms of market share, Fathom SEO is clearly lagging behind, losing to iProspect in all segments.

Websites Categories

1 iProspect has better usage coverage in more websites categories. Including Travel, Tourism, People & Society, News & Media and 17 other categories.

2 Fathom SEO is leading in Senior Health, Health, Industrial Goods & Services, Shopping and 9 other categories.

Geography

1 iProspect is leading in most countries, including India, France, Colombia and Switzerland.

2 Fathom SEO is leading in United States and Zambia.