In terms of market share, Fathom SEO is clearly lagging behind, losing to iProspect in all segments.
iProspect has better usage coverage in more websites categories. Including Travel, Tourism, People & Society, News & Media and 17 other categories.
Fathom SEO is leading in Senior Health, Health, Industrial Goods & Services, Shopping and 9 other categories.
iProspect is leading in most countries, including India, France, Colombia and Switzerland.
Fathom SEO is leading in United States and Zambia.