In terms of market share, Fathom SEO is clearly lagging behind, losing to Knowledge Networks in all segments.
Fathom SEO has better usage coverage in more websites categories. Including Business & Industry, Senior Health, Health, Industrial Goods & Services and 18 other categories.
Knowledge Networks is leading in Arts & Entertainment, Visual Arts & Design and Religion & Spirituality.
Fathom SEO is leading in most countries, including United States and Zambia.
Knowledge Networks is leading in Madagascar.