In terms of market share, Fathom SEO is clearly lagging behind, losing to Knowledge Networks in all segments.
Fathom SEO has better usage coverage in more websites categories. Including Business & Industry, Senior Health, Health, Industrial Goods & Services and 16 other categories.
Knowledge Networks is leading in People & Society, News & Media, Arts & Entertainment, Food & Drink and 10 other categories.
Knowledge Networks is leading in most countries, including Canada, Israel, Japan, South Korea and 23 other countries.
Fathom SEO is leading in United States, Belarus, China and Côte D'ivoire.