Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, FeatureLink is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Autos & Vehicles, Arts & Entertainment, Business & Industry, Shopping and 44 other categories.

2 FeatureLink is leading in Automotive News, Food & Drink, Cooking & Recipes, Visual Arts & Design and 10 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, Croatia and 27 other countries.

2 FeatureLink is leading in United States, Slovakia, Portugal, Malaysia and 2 other countries.