Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, FeatureLink is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 FeatureLink has better usage coverage in more websites categories. Including Autos & Vehicles, Automotive News, Shopping, Food & Drink and 18 other categories.

2 Optimatic is leading in Games, Arts & Entertainment, Online, News & Media and 12 other categories.

Geography

1 FeatureLink is leading in most countries, including United States, Netherlands, Canada, France and 10 other countries.

2 Optimatic is leading in Israel, Mexico, Italy, Colombia and 8 other countries.