Market Share by Top Websites

1 Nativo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Federated Media is clearly lagging behind, losing to Nativo in all segments.

Websites Categories

1 Federated Media has better usage coverage in more websites categories. Including People & Society, Food & Drink, Cooking & Recipes, Arts & Entertainment and 78 other categories.

2 Nativo is leading in News & Media, Autos & Vehicles, Internet & Telecom, Chats & Forums and 59 other categories.

Geography

1 Federated Media is leading in most countries, including India, Canada, Russia, Australia and 45 other countries.

2 Nativo is leading in United States, United Kingdom, Spain, Ukraine and 20 other countries.