Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Federated Media is still behind PubMatic in all market share segments.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, News & Media and 193 other categories.

2 Federated Media is leading in Food & Drink, Cooking & Recipes, Nursery & Playroom, Food & Grocery Retailers and 8 other categories.

Geography

1 PubMatic is leading in most countries, including United States, India, Spain, Brazil and 149 other countries.

2 Federated Media is leading in Saint Lucia, Luxembourg and Estonia.