Market Share by Top Websites

1 Federated Media is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Targetix is clearly lagging behind, losing to Federated Media in all segments.

Websites Categories

1 Federated Media has better usage coverage in more websites categories. Including People & Society, Food & Drink, Cooking & Recipes, Arts & Entertainment and 110 other categories.

2 Targetix is leading in Autos & Vehicles, Automotive Industry, Real Estate, Finance and 9 other categories.


1 Federated Media is leading in most countries, including United States, United Kingdom, Canada, Germany and 64 other countries.

2 Targetix is leading in Russia, Ukraine, Kazakhstan, Belarus and 2 other countries.