Market Share by Top Websites

1 TrustPilot is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Feefo is clearly lagging behind, losing to TrustPilot in all segments.

Websites Categories

1 TrustPilot has better usage coverage in more websites categories. Including Shopping, Business & Industry, Travel, Home & Garden and 172 other categories.

2 Feefo is leading in Flowers, Fishing, Magazines & E-Zines, Collecting and 8 other categories.


1 TrustPilot is leading in most countries, including United Kingdom, United States, Denmark, Netherlands and 102 other countries.

2 Feefo is leading in Jersey, Somalia and Isle of Man.