Market Share by Top Websites

1 LeadBack is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Fetchback is clearly lagging behind, losing to LeadBack in all segments.

Websites Categories

1 LeadBack has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Business & Industry, People & Society and 115 other categories.

2 Fetchback is leading in Shopping, Career & Education, Software, Universities & Colleges and 41 other categories.


1 LeadBack is leading in most countries, including Japan, United States, Canada, Great Britain and 89 other countries.

2 Fetchback is leading in Montenegro, Slovakia, Ukraine, Bulgaria and 10 other countries.