Market Share by Top Websites

1 LeadBack is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Fetchback is clearly lagging behind, losing to LeadBack in all segments.

Websites Categories

1 LeadBack has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Business & Industry, People & Society and 117 other categories.

2 Fetchback is leading in Shopping, Career & Education, Software, Universities & Colleges and 39 other categories.


1 LeadBack is leading in most countries, including United States, Japan, Canada, United Kingdom and 72 other countries.

2 Fetchback is leading in Iran, Norway, Macao, Panama and 2 other countries.