Market Share by Top Websites

1 RTB House is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Fetchback is clearly lagging behind, losing to RTB House in all segments.

Websites Categories

1 RTB House has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Internet & Telecom and 81 other categories.

2 Fetchback is leading in Career & Education, Computer & Electronics, Sports, Software and 61 other categories.


1 RTB House is leading in most countries, including Russia, Poland, Slovakia, Ukraine and 54 other countries.

2 Fetchback is leading in United States, Canada, India, Mexico and 14 other countries.