Market Share by Top Websites

1 True Fit is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Fit Analytics is clearly lagging behind, losing to True Fit in all segments.

Websites Categories

1 True Fit has better usage coverage in more websites categories. Including Shopping, Clothing, Business & Industry, Arts & Entertainment and 7 other categories.

2 Fit Analytics is leading in Sports, People & Society, Health and E-Commerce.

Geography

1 True Fit is leading in most countries, including United States, Canada, United Kingdom, France and 8 other countries.

2 Fit Analytics is leading in Germany, Austria, Italy, China and 6 other countries.