Market Share by Top Websites

1 Flashtalking is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Integral Ad Science is clearly lagging behind, losing to Flashtalking in all segments.

Websites Categories

1 Flashtalking has better usage coverage in more websites categories. Including Business & Industry, News & Media, Autos & Vehicles, Shopping and 94 other categories.

2 Integral Ad Science is leading in Arts & Entertainment, People & Society, Music & Audio, Technology News and 52 other categories.

Geography

1 Flashtalking is leading in most countries, including United States, United Kingdom, Germany, Russia and 78 other countries.

2 Integral Ad Science is leading in France, Indonesia, Venezuela, Ukraine and 25 other countries.