Market Share by Top Websites

1 Footprint is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, IgnitionOne is clearly lagging behind, losing to Footprint in all segments.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 113 other categories.

2 IgnitionOne is leading in Autos & Vehicles, Technology News, Winter Sports, Relationships & Dating and 12 other categories.

Geography

1 Footprint is leading in most countries, including United States, United Kingdom, India, France and 63 other countries.

2 IgnitionOne is leading in Japan, New Zealand, Azerbaijan, Aruba and one other country.