Market Share by Top Websites

1 InsightExpress is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Footprint is clearly lagging behind, losing to InsightExpress in all segments.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 112 other categories.

2 InsightExpress is leading in News & Media, TV & Video, Fashion & Modeling, Clothing and 30 other categories.


1 Footprint is leading in most countries, including Great Britain, India, France, Australia and 59 other countries.

2 InsightExpress is leading in United States, Japan, Russia, China and 17 other countries.