Market Share by Top Websites

2 In terms of market share, Footprint is clearly lagging behind, losing to Popcorn Metrics in all segments.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Community & Society, Arts & Entertainment, Computers Electronics & Technology, News & Media and 5 other categories.

2 Popcorn Metrics is leading in Business & Consumer Services, Science & Education, Finance, Food & Drink and 2 other categories.

Geography

1 Footprint is leading in most countries, including United States, Canada, Ecuador, Japan and 14 other countries.

2 Popcorn Metrics is leading in Spain, United Kingdom, Australia, Austria and 5 other countries.