Market Share by Top Websites

1 Popcorn Metrics is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Footprint is clearly lagging behind, losing to Popcorn Metrics in all segments.

Websites Categories

1 Popcorn Metrics has better usage coverage in more websites categories. Including Computers Electronics & Technology, Business & Consumer Services, Finance, Lifestyle and 5 other categories.

2 Footprint is leading in Arts & Entertainment, Health, Community & Society, Food & Drink and 4 other categories.


1 Footprint is leading in most countries, including United Kingdom, Canada, India, Turkey and 37 other countries.

2 Popcorn Metrics is leading in United States, Australia, Netherlands, Japan and 12 other countries.