Market Share by Top Websites

1 Footprint is leading in The Entire Web.

2 TruEffect is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 128 other categories.

2 TruEffect is leading in Performing Arts, Accounting, Airlines & Airports, Board & Card Games and one other category.

Geography

1 Footprint is leading in most countries, including United States, United Kingdom, India, Turkey and 61 other countries.

2 TruEffect is leading in Guam, Lithuania, Slovenia and Tunisia.