Market Share by Top Websites

1 Footprint is leading in The Entire Web.

2 TruEffect is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 125 other categories.

2 TruEffect is leading in Performing Arts, TV & Video, Accounting, Philanthropy and 3 other categories.

Geography

1 Footprint is leading in most countries, including United States, United Kingdom, India, Turkey and 64 other countries.

2 TruEffect is leading in Japan, Brazil, Guam and Cote d Ivoire.