Market Share by Top Websites

1 Footprint is leading in The Entire Web.

2 TruEffect is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 126 other categories.

2 TruEffect is leading in Performing Arts, Accounting, Board & Card Games, Airlines & Airports and one other category.

Geography

1 Footprint is leading in most countries, including United States, United Kingdom, India, Canada and 65 other countries.

2 TruEffect is leading in Japan, Switzerland, Slovenia, Niger and one other country.