Market Share by Top Websites

2 In terms of market share, Footprint is clearly lagging behind, losing to Vizu in all segments.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Community & Society, Arts & Entertainment, Computers Electronics & Technology, Business & Consumer Services and 6 other categories.

2 Vizu is leading in Adult.

Geography

1 Footprint is leading in most countries, including United States, Canada, Ecuador, Japan and 14 other countries.

2 Vizu is leading in United Arab Emirates and Venezuela.