In terms of market share, Footprint is clearly lagging behind, losing to Vizu in all segments.
Footprint has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 70 other categories.
Vizu is leading in Cooking & Recipes, TV & Video, Celebrities & Entertainment News, Humor and 4 other categories.
Footprint is leading in most countries, including United States, United Kingdom, Turkey, India and 50 other countries.
Vizu is leading in Thailand, Belarus, Malaysia and Uganda.