Market Share by Top Websites

1 Footprint is leading in Top 100K Sites and The Entire Web.

2 Despite its recent growth, Yahoo Search Marketing Analytics is still behind Footprint in all market share segments.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 110 other categories.

2 Yahoo Search Marketing Analytics is leading in Autos & Vehicles, Financial Management, Car Buying, Alternative & Natural Medicine and 13 other categories.

Geography

1 Footprint is leading in most countries, including United States, United Kingdom, India, France and 53 other countries.

2 Yahoo Search Marketing Analytics is leading in Japan, Taiwan, Korea Republic, Brazil and 9 other countries.