Market Share by Top Websites

1 Unica is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, FredHopper is clearly lagging behind, losing to Unica in all segments.

Websites Categories

1 FredHopper has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Home & Garden and 30 other categories.

2 Unica hasn't got a lead over FredHopper in any websites category.

Geography

1 FredHopper is leading in most countries, including France, United Kingdom, Germany, Netherlands and 25 other countries.

2 Unica hasn't got a lead over FredHopper in any country.