Market Share by Top Websites

1 FreeWheel is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Innovid is still behind FreeWheel in all market share segments.

Websites Categories

1 FreeWheel has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 197 other categories.

2 Innovid is leading in Skin Care and Cosmetics.


1 FreeWheel is leading in most countries, including United States, France, Italy, Germany and 135 other countries.

2 Innovid is leading in New Zealand, Hong Kong, United Arab Emirates, Latvia and 7 other countries.