In terms of market share, GB-World is clearly lagging behind, losing to Vizu in all segments.
Vizu has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Technology News and 66 other categories.
GB-World is leading in Photography, Travel, Pets & Animals, Pets and 11 other categories.
Vizu is leading in most countries, including United States, India, Indonesia, Canada and 13 other countries.
GB-World is leading in Germany, Russia, Hungary, Poland and 11 other countries.