Market Share by Top Websites

1 Google Analytics Enhanced Ecommerce is leading in Top 1M Sites and The Entire Web.

2 Gemius is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Gemius has better usage coverage in more websites categories. Including Vehicles, News & Media, Arts & Entertainment, Health and 12 other categories.

2 Google Analytics Enhanced Ecommerce is leading in Lifestyle, E-commerce & Shopping, Computers Electronics & Technology, Home & Garden and 4 other categories.

Geography

1 Google Analytics Enhanced Ecommerce is leading in most countries, including United States, France, Czech Republic, Spain and 136 other countries.

2 Gemius is leading in Poland, Hungary, Slovakia, Bulgaria and 9 other countries.