Market Share by Top Websites

1 Gemius is leading in Top 10K Sites and The Entire Web.

2 Lotame is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Gemius has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Business & Industry and 111 other categories.

2 Lotame is leading in News & Media, Computer & Electronics, Software, Career & Education and 104 other categories.


1 Lotame is leading in most countries, including United States, Indonesia, Brazil, Italy and 137 other countries.

2 Gemius is leading in Poland, Czech Republic, Hungary, Turkey and 45 other countries.