Market Share by Top Websites

1 i-Behavior is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Genius is clearly lagging behind, losing to i-Behavior in all segments.

Websites Categories

1 Genius has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Computer & Electronics, Marketing & Advertising and 54 other categories.

2 i-Behavior is leading in Arts & Entertainment, News & Media, Adult, Food & Drink and 10 other categories.

Geography

1 i-Behavior is leading in most countries, including United States, Brazil, United Kingdom, Germany and 27 other countries.

2 Genius is leading in India, Canada, Sweden, South Africa and 11 other countries.