In terms of market share, GestionPub is clearly lagging behind, losing to Open AdExchange in all segments.
GestionPub has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Computer & Electronics, Internet & Telecom and 40 other categories.
Open AdExchange is leading in Shopping, Marketing & Advertising, Real Estate, Newspapers and 12 other categories.
GestionPub is leading in most countries, including France, Algeria, Canada, Belgium and 8 other countries.
Open AdExchange is leading in Denmark, Sweden, Thailand and India.