Market Share by Top Websites

1 Improve Digital is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Ghostery is leading in Top 10K Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 116 other categories.

2 Ghostery is leading in Software, Car Buying, Makes & Models, Home & Garden and 18 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Netherlands, Norway, Sweden and 61 other countries.

2 Ghostery is leading in United States, Canada, Australia, Hong Kong and 7 other countries.