Market Share by Top Websites

1 Improve Digital is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Ghostery is leading in Top 10K Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 118 other categories.

2 Ghostery is leading in Software, Car Buying, Investing, Makes & Models and 19 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Netherlands, Norway, Sweden and 55 other countries.

2 Ghostery is leading in United States, India, Canada, Ukraine and 12 other countries.