Market Share by Top Websites

1 Improve Digital is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Ghostery is leading in Top 10K Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 118 other categories.

2 Ghostery is leading in Software, Car Buying, Makes & Models, Home & Garden and 16 other categories.

Geography

1 Improve Digital is leading in most countries, including Netherlands, Sweden, Norway, Italy and 59 other countries.

2 Ghostery is leading in United States, Russia, Canada, Australia and 14 other countries.