Market Share by Top Websites

1 Improve Digital is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Ghostery is leading in Top 10K Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 120 other categories.

2 Ghostery is leading in Software, Car Buying, Makes & Models, Investing and 17 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Norway, Sweden, Netherlands and 66 other countries.

2 Ghostery is leading in United States, Canada, Turkey, Saudi Arabia and 8 other countries.