Market Share by Top Websites

1 Ghostery is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Ghostery in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 79 other categories.

2 Ghostery is leading in Arts & Entertainment, People & Society, Autos & Vehicles, News & Media and 47 other categories.


1 Ghostery is leading in most countries, including United States, Canada, Brazil, Russia and 37 other countries.

2 Microsoft adCenter Conversion is leading in United Kingdom, France, Germany, China and 14 other countries.