Market Share by Top Websites

1 Microsoft adCenter Conversion is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, GlobalTakeoff is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Shopping, Health and 70 other categories.

2 GlobalTakeoff is leading in Arts & Entertainment, People & Society, Music & Audio, Movies and 8 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, Russia, France and 26 other countries.

2 GlobalTakeoff is leading in India, Argentina, United Arab Emirates, Pakistan and 5 other countries.