In terms of market share, GlobalTakeoff is clearly lagging behind, losing to Total Media in all segments.
GlobalTakeoff has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, TV & Video and 27 other categories.
Total Media is leading in Religion & Spirituality, Business & Industry, News & Media, Career & Education and 24 other categories.
Total Media is leading in most countries, including Israel, United States, France, Russia and 9 other countries.
GlobalTakeoff is leading in India, Pakistan, Canada, Sri Lanka and 6 other countries.