In terms of market share, GlobalTakeoff is clearly lagging behind, losing to Total Media in all segments.
GlobalTakeoff has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, TV & Video and 33 other categories.
Total Media is leading in Religion & Spirituality, Business & Industry, Gay, Lesbian, & Bisexual, Career & Education and 23 other categories.
Total Media is leading in most countries, including Israel, United States, Brazil, Australia and 9 other countries.
GlobalTakeoff is leading in India, Sri Lanka, China, France and 7 other countries.