In terms of market share, GlobalTakeoff is clearly lagging behind, losing to WebTrends Ads in all segments.
GlobalTakeoff has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, TV & Video and 41 other categories.
WebTrends Ads is leading in Business & Industry, Shopping, Law & Government, Law and 8 other categories.
GlobalTakeoff is leading in most countries, including India, Brazil, Canada, Russia and 8 other countries.
WebTrends Ads is leading in United States, Indonesia, Costa Rica, Australia and 7 other countries.