In terms of market share, GlobalTakeoff is clearly lagging behind, losing to WebTrends Ads in all segments.
GlobalTakeoff has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Movies, TV & Video and 37 other categories.
WebTrends Ads is leading in Business & Industry, Shopping, Law & Government, Law and 11 other categories.
WebTrends Ads is leading in most countries, including United States, Canada, Costa Rica, Guatemala and 14 other countries.
GlobalTakeoff is leading in India, Pakistan, Sri Lanka, Argentina and 10 other countries.