In terms of market share, GlobalTakeoff is clearly lagging behind, losing to WebTrends Ads in all segments.
GlobalTakeoff has better usage coverage in more websites categories. Including Arts & Entertainment, Music & Audio, Movies, Internet & Telecom and 12 other categories.
WebTrends Ads is leading in Business & Industry, Computer & Electronics, Shopping, Religion & Spirituality and 11 other categories.
WebTrends Ads is leading in most countries, including United States, Japan, Canada, United Kingdom and 8 other countries.
GlobalTakeoff is leading in India, Pakistan, China, Sri Lanka and 4 other countries.