Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, GoodADVERT is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Shopping and 110 other categories.

2 GoodADVERT is leading in Automotive Industry, Magazines & E-Zines, Social Network, Email and one other category.

Geography

1 Improve Digital is leading in most countries, including Netherlands, Italy, Spain, Sweden and 77 other countries.

2 GoodADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 5 other countries.