Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, GoodADVERT is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 128 other categories.

2 GoodADVERT is leading in Automotive Industry, History and Chemicals.

Geography

1 Integral Ad Science is leading in most countries, including United States, Italy, France, United Kingdom and 72 other countries.

2 GoodADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 12 other countries.