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Google Affiliate Network is leading in The Entire Web.
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Rakuten LinkShare Affiliates is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
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Rakuten LinkShare Affiliates has better usage coverage in more websites categories. Including Lifestyle, Computers Electronics & Technology, E-commerce & Shopping, Home & Garden and 14 other categories.
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Google Affiliate Network is leading in Arts & Entertainment, Hobbies & Leisure, Community & Society and Reference Materials.
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Rakuten LinkShare Affiliates is leading in most countries, including United States, United Kingdom, Japan, Australia and 45 other countries.
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Google Affiliate Network is leading in Philippines, Russia, Poland, Pakistan and 23 other countries.