Google Publisher Tag
trend
2,715,421 websites

Google Publisher Tag is free to use

https://support.google.com/dfp_premium/topic/28788?hl=en&ref_topic=28149

Google Publisher Tag (GPT) is an ad tagging library with which you can dynamically build ad requests. GPT takes key details from you such as ad unit name, ad size, and custom targeting, builds the request, and displays the ad on web pages o...

VS

Triton Digital
trend
11,530 websites

Triton Digital costs money

https://www.tritondigital.com/

Triton Digital, provides technology solutions for the digital audio marketplace, including live and on-demand publishers, advertisers, and the audio industry to build audience and revenue globally. Triton Advertising Platform, a customizabl...

Market Share by Top Websites

1 Google Publisher Tag is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Triton Digital is still behind Google Publisher Tag in all market share segments.

Websites Categories

1 Google Publisher Tag has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 242 other categories.

2 Triton Digital hasn't got a lead over Google Publisher Tag in any websites category.

Geography

1 Google Publisher Tag is leading in most countries, including Japan, Poland, United States, France and 227 other countries.

2 Triton Digital hasn't got a lead over Google Publisher Tag in any country.